In this episode we speak with Barbara Khan of Journeys by the Book, a Global Travel Collection affiliate, about her journey from retail and hospitality into travel advising, why Europe became her specialty, and how she designs deeply personal trips for clients who want more than just a standard itinerary.
Barbara shares how the pandemic prompted her move to a larger host agency with more support, training, and supplier access - a change that reignited her passion for the work.
She also explains the kinds of travelers she serves best: experienced clients who value quality, time, culture, and memorable experiences.
Chapters:
- 0:00 — Intro and guest welcome
- 2:53 — Barbara’s background in travel and move into Europe-focused leisure planning
- 10:31 — Who Barbara’s clients are
- 13:23 — A memorable Scandinavian foodie itinerary
- 19:32 — A Central Europe trip through Budapest, Vienna, Czechia, and Prague
- 22:48 — How traveler demand has changed
- 26:19 — How suppliers can get Barbara’s attention
- 29:10 — Italy, Florence, and her favorite hotel, La Gemma
- 31:28 — Portugal’s thermal wellness destinations
- 33:22 — Book-inspired and historical-fiction travel ideas
- 36:44 — Favorite cruise lines and smaller-ship cruising
- 38:36 — Favorite city: Rome
- 40:19 — Barbara’s perfect vacation
- 42:02 — How to connect with Barbara
- 43:11 — Closing remarks